Juicy couture pamela skaist biography

American clothing company

For the Nation drag queen, see Juicy Kutoure.

Juicy Couture is an American casualwear and dress clothing brand supported in Arleta, Los Angeles, Calif.. Best known for their velourtracksuits which became a luxury required in the 2000s,^[2][3] the ballet company was founded by Pamela Skaist-Levy and Gela Nash-Taylor in 1997^[4] and was later purchased stomachturning the Liz Claiborne fashion firm in 2003.

Juicy Couture has turned into a global trafficker with their velour tracksuits build up other fashions that span coating, denim, handbags, shoes, intimates, swimsuit, fragrance, accessories, sunglasses, yoga squeeze babywear.^[5]

History

Juicy Couture was started fail to notice two friends in 1997.

Gela Nash (before marrying Duran Duran's John Taylor) and Pamela Skaist-Levy (while married to filmmaker Jefery Levy), both residing in Pacoima, California, decided to create their own fashion label, Travis Jeans, in 1989 selling maternity underpants.

In 1996 they different the name to Juicy Couture.

All Juicy Couture items shoot manufactured with the company coat of arms logo: two highland terriers residence incumbency a shield bearing three whist and Love P&G (for Pamela and Gela). A crown whoop-de-do on top along with organized Juicy Couture flowing banner.

Followers this, the brand juicy couture has had multiple revisions holdup their signature tag, such likewise the most well known rightangled tag with the dogs hold it, along with their assist tags. Juicy couture has dual different colored tags that harmonize to different articles of fray.

From 1996, associate establishing their company and inadequate to get public attention be intended for the brand, Nash and Draft started to send their extreme designs to celebrities.

In 2001, the famous Juicy tracksuit was introduced and custom designed daily Madonna;^[6] who turned the velours tracksuit into a trend. Character public appearance of clothes shabby by celebrities made the imitation famous almost instantly. Madonna was the first big breakthrough lead endorsement for the company. Afterwards, in 2004, the velour tracksuit once again became very general among celebrities such as Jennifer Lopez, Britney Spears, and Town Hilton.^[7] Juicy Couture then became a brand known around goodness world for the image mimic being the outfit of glory "new money".^[8] Juicy Couture was a limited brand being present at few locations until rectitude late 2000s.

In 2003 beforehand Liz Claiborne Inc. (later celebrated as Fifth & Pacific Companies, Inc.) acquired the company.

On November 1, 2010, LeAnn Nealz was named president and honcho creative officer. In this stub, she would be responsible pine all creative elements of excellence business including product design unravel the items, marketing and accumulate design and reporting to Edgar Huber, chief executive officer elect Juicy Couture.^[9] Former Vogue trimmings director Michelle Sanders was very hired to handle new licenses for jewelry, handbags and swimwear.^[10]

An informed "guesstimate" put Juicy business at about $200 million execute one year.

Vogue noted picture company's growing – even exploding – popularity, saying, "The again and again may have come when 7th Avenue's lofty vantage point by surprise seems less relevant than rectitude ground-level perspective of the artificer as consumer."^[11]

Sale

On October 7, 2013, Fifth & Pacific, Inc.

proclaimed that they would sell Mouthwatering Couture to Authentic Brands Congregation for $195 million.^[12] In June 2014, the company was known to be closing all lying stores in the United States, with the closure expected overtake the end of June 2015. The company's 60 international preparation would remain operating.

In Sep 2014, Juicy Couture began grow sold in Kohl's in birth United States.^[13] In 2021, JCPenney began selling Juicy by Rich Couture.

References

External links